Schoolwear & Ethical Fashion
Leicester, United Kingdom
Join the journey of Samraj Fashion, a UK-based fashion powerhouse, as they tackle the challenge of modernising their brand identity and establishing a robust online presence. With over 30 years of experience in fashion design and manufacturing, Samraj Fashion sought a strategic partner to elevate their brand image and expand their reach in the competitive fashion industry.
Digital Strategy
UX & UI Design
Rich Visual Media Application
Samraj Fashion encountered the challenge of rejuvenating their brand identity and effectively transitioning into the digital era. With a rich history in fashion design and production, they recognised the need to modernise their image and connect with a broader audience through online channels.
Brand Identity Revamp: Modernising a traditional brand to appeal to contemporary consumers.
Digital Transformation: Transitioning from traditional brick-and-mortar operations to a dynamic online platform.
Competitor Research and Analysis
To address these challenges, we collaborated with Samraj Fashion to develop a comprehensive branding strategy and a cutting-edge e-commerce website, tailored to their unique vision and values.
Designing
Devolopment
Marketing
Crafted a modern logo and branding elements that reflect Samraj Fashion's commitment to quality, sustainability, and timeless style.
Designed and developed a fully customised e-commerce platform, showcasing Samraj Fashion's collections and facilitating seamless online transactions.
Focused on creating an intuitive user interface and optimising the website for mobile responsiveness, ensuring a smooth and engaging shopping experience for customers
The transformational journey of Samraj Fashion has yielded remarkable results, solidifying their position as a leading fashion brand in the digital landscape. Online sales have surged by 50%, and customer engagement has increased significantly, with a notable rise in website traffic and social media interactions. The revamped brand identity has successfully resonated with a younger, more diverse audience, enhancing Samraj Fashion's market presence and driving sustained growth.
35%Brand Recognition
Enhanced brand image with modernised branding.
3XWebsite Traffic
New e-commerce site attracted a diverse audience.
2XRevenue Growth
Remarkable increase in online sales.
Join the ranks of our global clientele spanning diverse sectors and continents. We've successfully partnered with over 50 companies, delivering top-tier services. Benefit from our expertise in countries like the United Kingdom, Australia, the USA, and beyond.
Vanilla PHP
Laravel
Shopify
Python
Flutter
React JS
WordPress
WooCommerce
Node JS